Rolling Loud is famous as a global hip-hop festival powerhouse. Now, it’s stepping into the spotlight as the muse for a wild new comedy film. Get ready for Rolling Loud, an R-rated laugh-fest packed with big names like Owen Wilson, Ty Dolla $ign, Sexyy Red, Ski Mask the Slump God, comedian Matt Rife, and the legendary Henry Winkler. This isn’t just a movie. It’s a chaotic ride inspired by a true story, and it’s already generating buzz.
Owen Wilson stars as an overprotective dad desperate to win cool points with his 13-year-old son. His plan? Sneak the kid into the Rolling Loud festival. What follows is pure mayhem. Teaming up with Matt Rife’s reckless co-worker and Christine Ko’s quirky festival volunteer, they dodge security, battle rowdy crowds, and wrestle with family ties. Production is firing up in Atlanta, promising a film as electrifying as the festival itself.
Behind the scenes, Jeremy Garelick takes the reins. Known for directing Adam Sandler’s Murder Mystery 2, he’s writing, directing, and producing this project under his American High banner. Powerhouse execs like Ryan Kroft and Michael Rapino from Live Nation Productions join Pasquale Rotella of Insomniac, plus Rolling Loud founders Matt Zingler and Tariq Cherif. Matt Rife and Christina Shams also step up as executive producers, adding extra star power.
Meanwhile, Sexyy Red and Ski Mask the Slump God aren’t just acting. They’re set to rock Rolling Loud California this March. With a cast this stacked and a story this wild, Rolling Loud is shaping up to be the hip-hop comedy you won’t want to miss. Stay tuned for more as this festival-inspired flick takes shape!